The course aims to provide basic concepts related to the creation and commercialization of a new product (project, patent, manufactured object, etc.) and general knowledge about problem analysis and tools for new product creation. More specifically, the course covers the following topics: the product from its conception to its actual commercialization; the supply chain of raw materials; production and logistics; possible implications for business management.

Participants are meant to develop skills needed for data collection and the analysis of the scope of application of various tools studied in the field. The course also aims to help the development of the ability to analyse production issues, even from a communicative standpoint, before planning a solution.

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